Job Description
We are looking for a visionary Senior SEO Strategist to lead our organic growth initiatives in the heart of New York City. At Apex Digital, we don't just optimize; we revolutionize. We are seeking a technical expert to drive traffic, enhance user experience, and dominate search engine rankings in an increasingly competitive landscape.
Join a team that values data-driven decisions, cutting-edge technical implementation, and creative storytelling. You will be responsible for the end-to-end SEO lifecycle, from technical audits to high-level content strategy.
Responsibilities
- Technical Leadership: Conduct in-depth technical audits to identify and resolve crawlability, indexing, and site architecture issues that impact search performance.
- Content Strategy: Partner with content teams to develop SEO-optimized content calendars that align with user intent and keyword opportunities.
- Link Building: Execute white-hat link acquisition strategies to build domain authority and drive referral traffic.
- Performance Analysis: Monitor, analyze, and report on key SEO metrics (organic traffic, conversion rates, backlink profiles) using tools like Google Analytics 4 and SEMrush.
- Collaboration: Work closely with web developers and product managers to implement schema markup, site speed optimizations, and mobile-first designs.
- Competitive Intelligence: Monitor competitor strategies and industry trends to stay ahead of algorithm updates and market shifts.
Qualifications
- Experience: 5+ years of proven success in SEO, preferably within a fast-paced agency or high-growth tech environment.
- Technical Skills: Deep understanding of Google Search Central guidelines, HTML/CSS, JavaScript, and web server configurations (Apache/Nginx).
- Analytics: Proficiency in Google Analytics 4, Google Search Console, and advanced SEO auditing tools.
- Communication: Exceptional ability to translate complex technical data into actionable business insights for stakeholders.
- Education: Bachelor’s degree in Marketing, Communications, or a related field.
- Soft Skills: Strong project management skills and the ability to thrive in a dynamic, deadline-driven environment.