Job Description
Are you a visionary SEO Specialist looking to drive organic growth for industry-leading brands?
Apex Digital Solutions is seeking a Senior SEO Specialist to join our elite marketing team in New York City. In this role, you will be responsible for developing and executing comprehensive SEO strategies that increase visibility, drive qualified traffic, and boost conversion rates. You will work closely with cross-functional teams to optimize the user journey and ensure our clients dominate search engine rankings.
Why Join Us?
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance.
- Unlimited PTO and flexible remote work options.
- Professional development and certification reimbursement.
The Role:
We are looking for a data-driven professional with a deep understanding of search engine algorithms. You will lead technical audits, manage content strategies, and analyze complex data sets to uncover growth opportunities.
Responsibilities
- Conduct comprehensive technical SEO audits to identify and resolve issues affecting site performance and crawlability.
- Develop and execute data-driven SEO strategies, including keyword research, on-page optimization, and link building campaigns.
- Collaborate with content teams to create high-quality, SEO-optimized content that resonates with target audiences.
- Monitor search engine rankings, organic traffic, and conversion metrics using Google Analytics and Search Console.
- Stay updated on the latest SEO trends, algorithm updates, and best practices to maintain a competitive edge.
- Manage and optimize paid search campaigns (PPC) in conjunction with organic strategies.
Qualifications
- Minimum of 4-6 years of proven experience in SEO, with a focus on technical SEO and content strategy.
- Deep understanding of Google’s latest algorithm updates (e.g., Panda, Penguin, Hummingbird, BERT).
- Proficiency in using SEO tools such as SEMrush, Ahrefs, Moz, Google Search Console, and Google Analytics.
- Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Excellent written and verbal communication skills, with the ability to present complex data to stakeholders.
- Bachelor’s degree in Marketing, Communications, English, or a related field.