Job Description
Are you a data-driven strategist ready to dominate the search results? Nexus Digital is seeking a visionary Senior SEO Specialist to lead our organic growth initiatives. In this pivotal role, you will craft and execute high-impact SEO strategies that drive traffic, enhance brand visibility, and maximize ROI. You will collaborate closely with cross-functional teams to ensure our digital presence is not just found, but remembered.
Join us in shaping the future of digital marketing.
Responsibilities
- Develop and execute comprehensive SEO strategies to improve organic rankings and drive qualified traffic.
- Conduct in-depth keyword research, competitor analysis, and site audits to identify growth opportunities.
- Optimize on-page content, meta tags, and technical infrastructure to align with Google's E-E-A-T guidelines.
- Lead technical SEO efforts, including site speed optimization, mobile-friendliness, and schema markup implementation.
- Analyze web performance metrics using tools like Google Analytics 4 and Search Console to report on ROI and KPIs.
- Mentor junior team members and establish best practices for content and link building teams.
Qualifications
- 5+ years of proven experience in SEO, with a strong track record of improving search rankings for major clients.
- Deep technical understanding of HTML, CSS, JavaScript, and how they impact search engine crawling.
- Proficiency in SEO tools such as Ahrefs, SEMrush, Moz, and Google Search Console.
- Experience with Google Analytics 4 (GA4) and data visualization platforms like Tableau or PowerBI.
- Excellent written and verbal communication skills, with the ability to explain complex technical concepts to non-technical stakeholders.
- Strong analytical mindset with the ability to interpret data and pivot strategies based on performance insights.