Job Description
We are seeking a results-driven and strategic Senior SEO Specialist to join our elite marketing team in New York. At Apex Digital Solutions, we are obsessed with growth and data-driven decision-making. In this role, you will be responsible for optimizing our web presence to drive organic traffic, improve search engine rankings, and maximize conversion rates. You will act as a bridge between technical teams and content creators, ensuring our digital footprint is optimized for the future of search.
Why Join Us?
- Work with cutting-edge technology and modern SEO methodologies.
- Competitive salary and performance bonuses.
- Flexible remote-first hybrid work culture.
- Continuous professional development and training opportunities.
Responsibilities
- Conduct comprehensive technical SEO audits and implement remediation strategies to improve site crawlability and indexation.
- Develop and execute data-driven SEO strategies, including keyword research, on-page optimization, and link-building campaigns.
- Collaborate with web developers to ensure technical requirements (site speed, mobile-friendliness, schema markup) are met.
- Analyze website performance metrics using Google Analytics and Search Console to identify trends and opportunities for growth.
- Lead content strategy initiatives, ensuring alignment between SEO goals and high-quality content production.
- Monitor competitor activities and industry trends to adapt strategies proactively.
- Present regular SEO performance reports to stakeholders, highlighting key wins and actionable insights.
Qualifications
- 5+ years of proven experience in SEO, preferably in a fast-paced agency or high-traffic e-commerce environment.
- Deep understanding of Google’s algorithm updates and ranking factors.
- Proficiency in SEO tools such as SEMrush, Ahrefs, Moz, and Google Search Console.
- Strong analytical skills with the ability to interpret complex data and translate it into actionable business strategies.
- Familiarity with HTML, CSS, and basic JavaScript for technical troubleshooting.
- Excellent communication skills with the ability to explain technical concepts to non-technical team members.
- Bachelor’s degree in Marketing, Communications, or a related field.