Job Description
We are looking for a data-driven Senior SEO Specialist to join our elite marketing team at Apex Digital Systems. In this role, you will be responsible for driving organic traffic growth, improving search engine rankings, and developing high-converting content strategies for our flagship SaaS products. You will collaborate closely with product managers, content creators, and developers to ensure our digital presence is dominant in the US market and beyond.
If you are passionate about the intricacies of search algorithms and have a proven track record of scaling organic visibility, we want to hear from you. Join us in shaping the future of digital discovery.
Responsibilities
- Execute comprehensive technical SEO audits and implement corrective actions to improve site architecture and crawlability.
- Conduct in-depth keyword research and competitor analysis to identify high-value opportunities and content gaps.
- Lead the development and optimization of on-page SEO elements, including meta tags, headings, and internal linking structures.
- Manage link-building campaigns and outreach initiatives to secure high-authority backlinks.
- Analyze performance metrics using Google Analytics and Search Console to report on KPIs and ROI.
- Collaborate with the dev team to ensure semantic HTML implementation and Core Web Vitals optimization.
- Stay updated on Google algorithm updates and industry trends to maintain a competitive edge.
Qualifications
- 5+ years of hands-on experience in SEO, with a proven track record of increasing organic traffic.
- Deep understanding of Google Search Console, Google Analytics 4, and SEO auditing tools (e.g., SEMrush, Ahrefs).
- Strong technical SEO skills, including schema markup, site speed optimization, and mobile-first indexing.
- Excellent analytical and problem-solving skills with the ability to interpret complex data sets.
- Experience with HTML, CSS, and basic JavaScript for on-page optimization.
- Strong written and verbal communication skills.
- Bachelor’s degree in Marketing, Communications, or a related field.