Job Description
Apex Digital Solutions is looking for a Senior SEO Specialist to join our high-performing marketing team. In this role, you will be the driving force behind our organic growth strategies, optimizing our digital presence to capture high-intent traffic and drive conversions. You will work closely with technical developers and content creators to ensure our website architecture is perfectly aligned with search engine algorithms.
We offer a competitive compensation package, comprehensive health benefits, and a culture that prioritizes continuous learning and innovation. If you are passionate about data-driven decision making and have a deep understanding of the ever-evolving SEO landscape, we want you on our team.
Responsibilities
- Conduct in-depth technical SEO audits to identify crawl errors, site speed issues, and indexing problems.
- Develop and execute comprehensive SEO strategies, including keyword research, on-page optimization, and off-page link building.
- Monitor search engine algorithm updates (e.g., Google Core Updates) and adapt strategies accordingly.
- Analyze website performance using Google Analytics 4, Search Console, and third-party tools like Ahrefs and SEMrush.
- Collaborate with content teams to produce SEO-optimized copy, blog posts, and landing pages.
- Generate monthly performance reports and present actionable insights to stakeholders.
Qualifications
- 5+ years of proven experience in Search Engine Optimization (SEO) or Digital Marketing.
- Advanced proficiency in SEO tools such as Ahrefs, SEMrush, Moz Pro, and Screaming Frog.
- Strong understanding of HTML, CSS, and basic JavaScript to troubleshoot technical issues.
- Excellent analytical skills with the ability to interpret data and translate it into actionable strategies.
- Experience with Google Tag Manager and Google Analytics 4 is required.
- Bachelor's degree in Marketing, Business, or a related field.