Job Description
Join our dynamic marketing team at Innovate Boston Tech, a fast-growing startup revolutionizing digital experiences. We're seeking a creative Part-Time Digital Marketing Specialist to execute high-impact campaigns across multiple channels. This role offers immediate start date, flexible scheduling, and the opportunity to work with cutting-edge technologies in Boston's vibrant tech ecosystem. Perfect for students or professionals seeking flexible hours without compromising career growth.
What We Offer: Competitive hourly pay, remote flexibility, professional development stipend, and collaborative environment. 20-25 hours/week with possibility for extension.
Responsibilities
- Develop and execute SEO/SEM strategies across Google, Bing, and social platforms
- Manage content calendar for blog, social media, and email campaigns
- Analyze campaign performance using Google Analytics and HubSpot
- Create engaging multimedia content (graphics, videos, blog posts)
- Optimize landing pages for conversion rate improvements
- Coordinate with design team for brand-consistent assets
- Generate monthly performance reports with actionable insights
Qualifications
- 2+ years digital marketing experience with portfolio demonstrating results
- Proficiency in Google Analytics, SEO tools (Ahrefs/SEMrush), and social media platforms
- Strong copywriting skills with ability to adapt tone for different audiences
- Experience with email marketing automation (Mailchimp/HubSpot)
- Basic graphic design skills (Canva/Adobe Creative Suite)
- Ability to work independently and meet deadlines in fast-paced environment
- Currently enrolled in or recent graduate of marketing program preferred