Job Description
Join our dynamic team at GrowthEdge Solutions and make an immediate impact in Philadelphia's thriving digital landscape. We're seeking a talented Digital Marketing Specialist to drive our client acquisition strategies and brand visibility. This is your chance to apply your skills in a fast-paced environment with rapid onboarding and competitive benefits.
Responsibilities
- Execute multi-channel digital marketing campaigns across SEO, SEM, and social media
- Analyze performance data using Google Analytics and marketing automation tools
- Develop compelling content for blog posts, email newsletters, and ad copy
- Manage paid advertising budgets across Google Ads and Meta Platforms
- Collaborate with design team to create visually engaging marketing assets
- Optimize conversion funnels and A/B test landing pages
- Generate monthly performance reports and strategic recommendations
Qualifications
- 3+ years of hands-on digital marketing experience
- Proven expertise in Google Analytics, Google Ads, and Meta Business Suite
- Strong analytical skills with data-driven decision making
- Proficiency in SEO/SEM best practices and content marketing
- Experience with marketing automation tools (HubSpot, Marketo)
- Excellent written communication and project management abilities
- Bachelor's degree in Marketing or related field preferred