Job Description
Join Tampa Bay Innovations – we're hiring immediately for a Digital Marketing Specialist in sunny Tampa, FL! This is your chance to accelerate your career in a dynamic, growth-focused environment. We're seeking a results-driven professional to lead our digital initiatives and drive measurable ROI. If you're passionate about innovative marketing strategies and thrive in a fast-paced setting, apply now!
Responsibilities
- Develop and execute comprehensive digital marketing campaigns across SEO, SEM, and social media platforms
- Analyze performance metrics using Google Analytics and reporting tools to optimize campaign ROI
- Manage email marketing automation and lead nurturing workflows
- Create compelling content for blogs, social media, and paid advertisements
- Collaborate with sales team to align marketing strategies with conversion goals
- Stay current on industry trends and implement cutting-edge digital tactics
Qualifications
- 3+ years of proven digital marketing experience with measurable results
- Expertise in SEO/SEM tools (Google Ads, Ahrefs, SEMrush)
- Strong analytical skills with proficiency in Google Analytics and data visualization
- Proficient in marketing automation platforms (HubSpot, Marketo)
- Excellent written communication and content creation abilities
- Experience with social media advertising (Facebook/Instagram Ads, LinkedIn Ads)
- Bachelor's degree in Marketing or related field preferred