Job Description
We're seeking a dynamic Digital Marketing Specialist to join our high-impact team immediately. This is a rare opportunity to drive growth for innovative brands in Indianapolis' thriving tech sector. You'll craft data-driven campaigns that resonate with local audiences while leveraging cutting-edge SEO strategies to dominate search rankings.
As an immediate hire, you'll hit the ground running managing multi-channel digital initiatives. Our collaborative environment values creativity and analytical rigor, offering clear paths for career advancement. This is your chance to make measurable impact from day one while working with industry-leading tools and methodologies.
Responsibilities
- Execute SEO/SEM strategies to increase organic traffic by 40%+ YoY
- Manage PPC campaigns across Google Ads and social platforms with $50K+ monthly budgets
- Develop compelling content marketing calendars driving 25% lead growth
- Analyze performance data using Google Analytics 4 and Adobe Analytics
- Optimize conversion funnels for e-commerce and lead generation clients
- Collaborate with sales team to align marketing initiatives with revenue goals
- Stay current with digital marketing trends and algorithm updates
Qualifications
- 3+ years digital marketing experience with proven ROI results
- Advanced SEO/SEM certification (e.g., Google Ads, HubSpot)
- Expertise in Google Analytics, Search Console, and A/B testing
- Proficiency in marketing automation tools (Marketo, HubSpot)
- Strong analytical skills with data-driven decision making
- Exceptional written communication for content creation
- Portfolio demonstrating successful campaign execution